Super Bowl Monday

While the Americans are enjoying their Sunday afternoons, we are already back at work in Australia on a Monday. Which normally does’t much matter but does mean if you are to watch the Super Bowl here in Australia. It is Monday at 10:00 am (in Victoria and NSW I forgot to add). Denver v Carolina.

What has always been unacceptable, however, is that we don’t get the ads that are possibly the most important reason for watching the game. So as a public service, and to allow you to reach peak productivity on Monday morning, here are the ads that will run during the game. You can watch it on Fox, as well as in many of our finest pubs across Australia that will open early so you can view the game in a proper club atmosphere along with others of a like mind. Cold Play, I think, is the half time show, whoever they are.

Shall I add that, following the lead of our own Daniel Andrews in creating a holiday on the Friday before the Grand Final, there is a movement in the United States to have a national holiday on Super Bowl Monday, on the day after the game. None of my business, of course, but in my view the one day you should not have a holiday is the day after the Super Bowl. No one will be working anyway since they will all be talking about the game which they could not do if they were all sitting home on their own by themselves.

UPDATE – AND DOES THERE HAVE TO BE POLITICS EVERYWHERE? Apparently so:

A day ahead of her anticipated return to the Super Bowl halftime show stage, Beyonce has released new single “Formation” along with an accompanying music video.

Set in New Orleans, the clip features shots of Bey lying on top of a sinking New Orleans police cruiser as well as a graffiti’d wall that says, “Stop shooting us.” There’s also a scene of a black child in a hoodie dancing in front of a line of police officers in riot gear. At one point a man holds up a newspaper called “The Truth” with an image of Martin Luther King Jr. on the front page captioned, “More than a dreamer.” Blue Ivy Carter, Beyonce’s daughter, also appears in the video.

“I just might be a black Bill Gates in the making,” Beyonce sings on the track produced by Mike WiLL Made- It.

The song is available for download through streaming service Tidal, which Beyonce co-owns with husband Jay Z and a slew of other big-name artists.

Beyonce will join Coldplay and Bruno Mars in the Super Bowl 50 halftime show on Sunday afternoon on CBS, during which “Formation” will make its live debut, according to Entertainment Tonight. She also headlined the show in 2013. Last week, she and Coldplay released a video for their collaboration “Hymn for the Weekend,” which has since been accused of cultural misappropriation for its portrayal of India.

Here’s the vid which opens with the words, “parental advisory – explicit lyrics”. I’m sure it’s true but I haven’t watched it myself. Anyway, you’ve been warned.

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